St. Juste
Active Member
- Joined
- Apr 26, 2016
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- St. Mirren
Are you deliberately missing the point? The Sky / BT Sport dynamic only exists because of the Premier League.
If BT Sports were only interested in the dregs of TV coverage like the FA Cup or Cricket they wouldn't be paying anywhere near as much.
But I do like your idea that the FA Cup, currently attracting far lower viewing figures than it ever has before, suddenly becoming a lot more valuable as a result.
If BT Sports were only interested in the dregs of TV coverage like the FA Cup or Cricket they wouldn't be paying anywhere near as much.
But I do like your idea that the FA Cup, currently attracting far lower viewing figures than it ever has before, suddenly becoming a lot more valuable as a result.